Rules
Hotel email marketing compliance rules for the US, UK, Canada, and Australia
Hotel email marketing rules in the US, UK, Canada, and Australia: consent, unsubscribe deadlines, transactional messages, frequency, tracking, and ownership.
Desk
Policy Desk
Regulation, licensing and the obligations that apply to hospitality and restaurant marketing.
Rules
Guest loyalty marketing best practices: enrollment
Guest loyalty marketing best practices for enrollment and records: clear labels, error recovery, and one source of program truth.
Strategy
Guest loyalty marketing checklist: pass or fail checks for data and delivery
A guest loyalty marketing checklist with pass or fail checks for proposition, personal data, privacy references, guest journey, staff training, and review records.
Strategy
Where guest loyalty programs quietly lose their members' trust
guest loyalty marketing mistakes include hidden conditions, confusing choices, weak fulfillment, surprise changes, poor support, excessive data, and false proof.
Rules
4 points worth checking on guest loyalty marketing questions
Four guest loyalty marketing questions worth settling before launch: the guest problem, consent, who answers for the promise, and what redemption actually proves.
Reviews
How to vet hospitality social media agencies before signing
best hospitality social media agencies in 2027 should be compared by property fit, evidence, staffing, controls, disclosure, reporting, total cost, and tested exit.
Rules
Bilingual guest engagement rules for US hotels, beyond Miami
Bilingual guest engagement rules for US hotels, beyond Miami: LEP duties, translation accuracy, tip credit and ADA overlap, plus Texas data and ROI tracking.
Rules
Hotel and restaurant guest engagement rules in Canada versus the US
Canada and the US split on guest engagement: CASL consent, Quebec language duties, PIPEDA and Law 25 against state privacy laws, plus loyalty and WiFi data rules.
Rules
Hotel upsell ideas that turn a confirmed booking into a bigger stay
Hotel upsell ideas that turn a confirmed booking into a bigger stay: the offer menu, pre-arrival email timing, and pricing for real ancillary revenue.
Rules
Local business partnerships for US hotels: a guest engagement playbook
A how-to playbook for US hotels to structure, price, and measure local business partnerships, with referral ledgers, caps, and a 90 day test.
Rules
Tour Operator Local Business Partnerships: Group Standards
A practical guide to tour operator local business partnerships, covering group standards, reliable service windows, referral tracking, and repeat bookings.
Rules
What ADA compliance means for Chicago hotel guest communications
Hospitality guest engagement in Chicago now hinges on ADA-compliant menus, apps, and event materials, with local enforcement and clear complaint routes.
Rules
ADA compliance in guest engagement materials, a US guide
Hospitality guest engagement materials must meet ADA Title III rules, from WCAG websites to accessible menus, service animal policies and event planning.
Rules
FTC endorsement guides for hospitality influencers, an overview
Hospitality guest engagement runs on trust, so US hotel and restaurant campaigns must follow the FTC Endorsement Guides on influencer disclosure.
Careers
Where the hospitality marketing strategy examples agree, and where they do not
Hospitality marketing strategy examples agree on guest experience and data use but differ on pricing, channel mix, loyalty design and local partnerships.
Rules
How Louisiana alcohol rules shape hospitality guest engagement
Hospitality guest engagement in New Orleans: how Louisiana alcohol rules on advertising, pricing, permits and hours shape restaurant marketing.
Rules
Hospitality Guest Engagement Under Tipped Pay Models
Hospitality guest engagement under tipped pay models depends on clear check explanations, service standards, tip reporting, and how guests read prices.